Shep

Product, brand design

Consulting design director

Shep, an early stage travel startup in Austin, TX, is set out to facilitate open bookings with business travelers that plan within the parameters of a company's travel policy. Right now, we're aimed at small and medium-sized businesses and organizations, delivering our product, service, and experience as a browser plug-in — currently in open beta and built for Chrome.
Beginning in summer 2017, I dug in with the making, directing, and managing all things design, working with a small team as well as several freelancers to manufacture all necessary components of the interaction with the plugin, website, and brand — including building the whole of the product experience and developing the general interaction paradigms. 
The team at Shep works with one idea in mind: shipping good — read: not perfect — work quickly. Efficiency is especially important because the product needs to develop fast and I have committed only 10 hours a month. All said, using Sketch, Zeplin, InVision, Slack, and Asana, we're keeping pretty good time.
So, what's next? Other browsers, other platforms, leveraging machine learning, opening the offering to enterprise businesses, a chatbot delivered via Slack — think quick references like, "How much can I spend in Miami next week," not a full-blown travel management company.
Really fun stuff.
Selected work